After winning the Miss World pageant in 2000, Priyanka Chopra joined films a few years later with the Tamil film Thamizhan in 2002 and made her Bollywood debut with The Hero: Love Story of a Spy in 2003. During her early years in the film industry, the actor has faced colorism and talked about being lightened for the screen in many films.
Priyanka Chopra also shared that she felt guilty about being part of the “damaging” skin-purity ads in the mid-2000s that promised young women a better future if only they were fairer.
Priyanka also admitted that after she joined films, the narrative started to change, especially with the advent of social media. She credited her generation for speaking out about harmful stereotypes of discrimination among Indians. The actor added that it was a cultural thing that Indians learned about from a young age.
Priyanka Chopra says “When I entered the film industry, if you were fair you were guaranteed some kind of success or casting, but if you were darker… and I’m not even that dark. For darker girls, it was like, well, we’re going to make it easy for you. In in a lot of movies, I was lit”.
She added: “We were taught that stupidity is harmful. Even I got into it and looking back, that ad was so harmful. I’m darker skinned and this guy comes in selling flowers Don’t even look at me. I start using this cream and I’ll get a job and get a guy and all my dreams will come true. It was like the mid-2000s.” Saif Ali Khan and Neha Dhupia were also part of the fairness campaign with Priyanka and a series of ads featured the trio of actors in a love triangle.
Priyanka has now moved to Los Angeles where she lives with her singer husband Nick Jonas and daughter Malti Marie Jonas. She was last seen as Sati in the Hollywood sci-fi film The Matrix Resurrections in 2021. She also premieres Prime Video’s Citadel next month and will star in the rom-com Love Again opposite Sam Heughan.
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